The programme combines an overarching project with a series of short, skill-focused workshops:
Develop your own business model around a chosen disruptive technology (AI, AR or VR) and a specific part of the music industry (recording, publishing, or live performance). You will use the Double Diamond design process to move from research and concepting to prototyping, testing and iteration.
Short, practical sessions to strengthen your skills in areas such as trend research, speculative design, prototyping, pitching, public values, and intellectual property.
Regular feedback from peers, instructors and industry experts, combined with mentoring sessions and intervision groups, ensures that you stay on track and refine your ideas.
You will compile your project results, workshop assignments and reflections into a portfolio, which will be assessed through feedback and a competency framework.
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